After two innovative and successful years pushing the boundaries and bringing the industry’s leading high-quality audio, headphones, portable audio, and streaming products back to the Capital for the first time in a decade, all under one roof, The Indulgence Show is rebranding as the Festival of Sound, The Music and Audio Show, in 2018. The event will, once again, take place between 28-30 September at Novotel London West, Hammersmith International Centre, breaking the mould of industry events for music lovers from across the UK.
The new name reflects the exciting progression and evolution of the event in embracing all things music; from a global premiere of some of the world’s most expensive audio products, vibrant product demonstrations and innovative equipment showcases; to live musical acts from renowned artists to individual buskers, and lessons to master musical instruments; to packed-out record producer seminars that have all inspired a multitude of new consumers to try out, listen to and be bowled over by internationally-acclaimed audio and musical brands.
This year’s Festival of Sound is planning to be even more music focused. Most of the exhibitors and brands from the audio, headphone, portable audio, and streaming sectors that exhibited at the first two shows are returning, including the partnership with the renowned headroom ™ event. Additional exhibitors and brands from musical instruments and other music related sectors have expressed a keen interest in committing.
In addition, live music will be in abundance, including an exciting VIP concert to be announced over the coming months.
The hugely popular music-oriented seminars will be back, with world-renowned producers and recording engineers Chris Kimsey, Gary Langan and Liam Nolan inviting some very special guests from the international music scene to join them on stage to reveal their in-studio stories about some of the world’s most famous albums from the likes of Adele, David Bowie, Marillion, Queen, Yes, ABC, Led Zeppelin, Rolling Stones, Rita Ora, Art of Noise, Jesse J and Liam Payne.
In addition, an exciting initiative, in conjunction with a key music charity and a major London recording studio, is being planned to bring live performances from budding artists into the show, engaging with a younger audience.
Vernon Hamblin, producer of the Festival of Sound, says, “The first two years of our consumer show were naturally moving further and further into the realms of music in all its guises – whether that was through the abundance of quality products and technologies on display enabling consumers to listen to music effectively at home or on the move; the vinyl fairs and musical instruments, and the live performances from individual artists and renowned bands. Therefore, to reflect this evolution and to reinforce the pervading musicality of the event it made sense to rebrand to The Festival of Sound, The Music and Audio Show. After all, it’s what we do best.”
He adds, “We’re extremely excited about this year’s event; we have so many surprises in store, which we will be revealing over the coming months. We’re confident the exhibitors, brands, live performances, seminars and other innovations we have lined up will appeal to a larger, broader audience, including younger people who enjoy music and musical artists. The Festival of Sound is all about the music. So whether you’re eight or 80 there will be something for everyone at the Festival of Sound.”